In a market worth over $100 billion, where more then 50% remains unorganized and
working in silos, we saw an opportunity to build something.
It started with a simple observation on lab grown diamonds and 925 Silver. We watched India's jewellery industry, one of the most culturally rich and economically significant adpating to modern jewellery categories. The D2C sector was on a change. But on the B2B side, it struggled with the same problems for decades.
Manufacturers couldn't reach volumes consistently. Brands couldn't get high quality products and not up to the mark procurement experience. The supply chain was fragmented by layers of middlemen, each taking their cut, each adding delays and non-transprency.
We knew there had to be a better way. So we are building DVAB Labs—the Digital Value Added Bazaar as a movement to democratize the jewellery trade.


A talented manufacturer in Rajkot creates excellent designs but can't reach the brand in NCR and Bengaluru who's desperately searching for exactly those pieces. Between them? Three middlemen, each taking 15-20%, turning what should be a profitable business turns into a low margin nightmare. This is the reality for over 50% of India's jewellery trade which is fragmented, inefficient, and stuck in the past.
The problems run deeper. Technology adoption is painfully slow. Businesses still rely on WhatsApp catalogs. Demand visibility is non-existent, forcing manufacturers to rely on decade old connections. The result? Millions in dead inventory sitting in stockrooms while customers search elsewhere. Meanwhile, manufacturers operate blind, unable to optimize production schedules.
In an industry with 50%+ profit margins and a $100+ billion domestic market, the lack of a unified social commerce platfrom isn't just an inconvenience, it's billions of dollars in lost opportunity. Every day without proper infrastructure, every transaction through fragmented channels, every decision made without data—represents value destroyed, potential unrealized.
So imagine a way where that manufacturer in Rajkot can directly sell to brands in NCR and Bengluru. No middlemen, no delays, just transparent trade. That's what we are building. Our B2B Trade Network will be a centralized marketplace where verified manufacturers, brands, and retailers can trade and transact.
We're eliminating the friction, cutting out the intermediaries, and returning those margins where they belong to. But we will not stop at here. We aim to build AI-first infrastructure that solves real problems. More on that later....

Chief Executive Officer

Ex Co-Founder at Echelon Rise Partners (New Delhi), led B2B operations and financial research, and holds credentials from IIT Bombay, VU Amsterdam, SEBI/NISM, and Swiss Gemmological Institute.
Chief Product Officer

Ex Founding Data Scientist, IIT Madras grad, built 97.8% accuracy AI vision systems. Supported 30+ startups as Innovation Manager at IIM Nagpur, and became the youngest Technical Advisor for Govt of Maharashtra projects.
Find answers to the most common questions about our, solutions, and how we can help transform your jewellery business.
DVAB Labs is India's first integrated Social Commerce and B2B SaaS platform for the jewellery industry. We've built a comprehensive suite of technologies designed to serve the entire value chain, connecting manufacturers, brands, and retailers on a single platform. India's top manufacturers and brands have already joined our network.
Our platform serves two main audiences: Brands & Retailers who want to source jewellery directly from verified manufacturers, and Manufacturers & Suppliers who want to showcase their products to thousands of buyers nationwide. Whether you're looking to procure or sell jewellery, DVAB Labs provides the tools you need.
We offer a comprehensive range of jewellery across 13+ categories including Pure Gold, Demifine, Lab Grown Diamonds, Premium Imitation, Rose Gold, White Gold, Pure Silver, 925 Silver, Platinum, Ruby, Emerald, Sapphire, and other gemstones. You can find everything from gold and silver to diamonds and precious gemstones all in one place.
Brands can discover top verified manufacturers and explore their complete catalogues in minutes. You can browse complete product catalogues, compare designs, and procure jewellery across all categories at competitive prices. Our platform eliminates middlemen, allowing you to buy directly from manufacturers and suppliers.
Yes! You can bring your creative vision to life with custom jewellery designed specifically for your customers. Work directly with our team and manufacturers to create custom designs tailored to your specifications, reflecting your unique brand identity and meeting your exact requirements.
Our experts thoroughly check every product before shipping to ensure quality standards are met. All orders are delivered through secure delivery services with full insurance coverage, giving you complete peace of mind. We verify every piece to guarantee you receive authentic, high-quality jewellery.
Our powerful analytics engine tracks sales patterns, monitors inventory levels, and analyzes customer data to help manufacturers make smarter business decisions. You can predict demand accurately, manage seasonal trends, and maximize revenue with intelligent forecasting. Additionally, we offer fast order processing with seamless invoicing, logistics, and payment solutions.
Getting started is simple! Click on 'Get Early Access' to begin your onboarding process, or use 'Send a Message' to contact our team directly. We'll help you set up your account and guide you through accessing our B2B trade network, whether you're a manufacturer looking to reach more buyers or a brand looking to source quality jewellery.